Is it better to get your broadband, TV and phone services as part of a single bundle from the same provider, or should you shop around for the best standalone deals?
Is it simply a question of convenience versus flexibility? And does one work out cheaper than the other?
Let's take a look.
What kind of bundles can you get?
There are three types of broadband bundle. Where providers offer more than one you might see them described as triple or quad-play providers.
Broadband and call bundles
Most broadband services need you to have a traditional phone line, the price of which will be included in your broadband bill. Many providers - even some of the smaller ones - make the most of this requirement by offering you a call plan as part of a bundle. You can add off-peak, Anytime or International calls for a few extra pounds a month. If you don't add a plan the price for any calls you make just gets added to your bill.
Even some providers who don't require a landline will still offer you call bundles, and that can work out cheaper even if you don't intend to use them. For example, Virgin Media's broadband with phone options are cheaper than just standalone broadband for the offer introductory period of. After this, it goes up by £2 a month, but you always have the option of ditching the phone portion at the end of your minumum contract, or some people might consider the extra £2 worth it for extra piece of mind in an emergency. Of course, this isn't always the case, as with Hyperoptic who charge more for a phone bundle than they do for a standalone product. But it's worth investigating to see whether a potential provider requires a landline or not, and if you can make a saving by getting calls bundled in.
Broadband and TV bundles
Broadband and TV bundles are the next most common types of deal. These are generally restricted to the bigger name providers like Sky or BT, and can give you access to premium TV channels that show Premier League football or the latest movies. But beware, they aren't all like this. Some TV bundles, such as the basic TalkTalk or Virgin TV deals, don't offer many more channels than you can get with Freeview. You get a set-top box that lets you record or pause shows, but doesn't include any pay TV channels unless you choose to upgrade. Take a look at our guide on the cheapest ways to get pay TV for the full lowdown.
Broadband and mobile bundles
The other type of deal you can get is a broadband and mobile bundle. Again, these are rarer. Your options are split into two groups: either money off your bill, or a bonus added to your mobile plan, usually in the form of a bigger data allowance. The good thing about the latter is that you can add it to an existing plan if you're already a customer, without needing to take out a new deal.
How do the prices compare?
So how do the prices of bundles compare to buying all your services separately? And do they work out cheaper? Well, it's complicated. When you compare like-for-like services, bundles will usually give you a decent saving. But if you're willing to make compromises on what you need, they might not be the best option.
Here's an example. Let's say you want to sign up to Sky TV.
As of April 2019 you can get Sky Entertainment with 63Mb Fibre in a bundle from Sky for £42 a month. By contrast, if you took the cheapest fibre deal with an average 63Mb speed, from TalkTalk, plus the same Sky Entertainment package from Sky it would cost you a total of £47 a month. It's the same story for different speed broadband, and when you add more TV channels the gap increases further.
Bundles are cheaper when you compare like-for-like services. But - and there's always a but - it isn't quite as simple as that.
If you take that 63Mb TalkTalk Fibre plan and add a NOW TV Entertainment Pass instead of the Sky subscription, the monthly price plummets to just £33. In fact, add the NOW TV plan to Sky Fibre and it works out £7 a month less than the Sky bundle.
What gives? The important thing here is to compare the small differences in the services you're getting. NOW TV is cheaper and gives you the same channels you get through Sky, but it's also a far less premium service. You can't use it to record shows, access red button services, watch 4K broadcasts, or plenty of other things.
In summary: if you want the full monty, a bundle will almost always be cheaper. But if you're willing to shave off some of the extras, you might be able to make savings by buying separately.
Are bundles right for you?
Money aside, the big selling point of bundles is convenience. A bundle gives you one contract, one bill, and one customer service department to deal with. In most cases you'll be able to renew at the same time, too. And you could argue that getting all your services from the same provider will give you more leverage when it comes to negotiating the best deal. The more you pay, the keener they'll be to keep you.
But buying standalone deals has its merits, too. You get more choice, for a start, since there aren't many triple or quad-play broadband providers. And more flexibility, which lets you pick up a faster broadband package than your chosen TV provider can offer, for example. Plus, there's the possibility of taking shorter deals. Sky TV comes with an 18 month contract, Virgin 12 months, and NOW TV just 30 days.
Call plan bundles are the easiest to decide upon. Lots of us don't even have phones plugged into our landlines anymore, so don't need them. But if you make a lot of landline calls - especially international calls - then go for it.
For TV, make sure you know what you want before you sign up. For the full pay-TV experience a Sky or Virgin Media bundle will work out cheaper. If you just want a few extra channels, like from NOW TV or the handful of premium channels offered by BT, a standalone deal might actually work out better.
And as for mobile, keep an eye out for indirect savings. Sky TV customers, for instance, are automatically eligible for unlimited free calls and texts, which means they only need to pay for a data plan. The cheapest they offer is just £6 a month - almost certainly less than you're paying at the moment. EE give 5GB of mobile data to their broadband customers each month. This won't show as a saving on your broadband bill, but is likely to enable you to switch to a much cheaper mobile plan and make your savings there instead.
The main thing is to know what you need and how much it will cost you separately. The you can compare it to how much an equivalent bundle will set you back. Use our comparison tool to find your perfect broadband bundle to get started.
Posted by Andy Betts on in FeaturesEEHyperopticTalkTalkNOW BroadbandBTSkyVirgin Media